About Peacock Alley
How wonderful is it to snuggle up in a cloud of comfortable bedding after a long day at work, running errands, and other daily obligations? Finding good bedding isn’t as easy as you might think, which is probably why you’re reading this review of Peacock Alley.
Peacock Alley is a family-owned business that offers high-quality bedding and bath textiles. As a pioneer in the luxury bedding industry, the company has been successfully helping its customers get a good night’s sleep for almost 50 years.
Luxury bedding is definitely in vogue, as this brand has 17.8 thousand followers on Instagram and is featured in renowned publications such as Bloomberg and CNN. It’s clear that many people simply want to snuggle up in comfortable bedding when they go to sleep.
In this Peacock Alley review, we’ll take an in-depth look at the brand, including some of its best-selling products, its company policies, and some customer reviews, so you can decide if this brand is really worth buying.
Overview of Peacock Alley
Peacock Alley was founded in 1973 and is the brainchild of Mary Ella Gabler. The company was created after Gabler had the opportunity to sell 250 patchwork pillows to Neiman Marcus for its legendary Fortnight Gala. From there, the brand took shape.
The reason for the unusual name was to pay homage to a historic location at the Waldorf Astoria where wealthy people gathered in the 1900s. Peacock Alley bedding is designed to revive this history of luxury that once only the elite could enjoy. The feeling of coming home and laying your head on something that can only be compared to a bed in a luxury hotel.
According to their website, the bedding is “made from fabrics sourced from the finest—and most responsible—weavers in Portugal and around the world.” The bedding is then sewn in their Texas factory by artisans from the local community.
As a family-owned business, the company also embodies tradition and ensures that no one is left out. In fact, Peacock Alley works with the non-profit organization Dwell with Dignity, which receives bedding from Peacock Alley to help people struggling with homelessness.
Peacock Alley also offers wholesale orders and has many long-standing partnerships within the hospitality industry. Before we head to bed with the rest of the review, let’s take a look at…
Highlights
- Luxury bedding and sheets
- Peacock Alley Perks rewards program
- Partnerships with community organizations
- 30-day money-back guarantee
- Excellent reputation for 50 years
- Fantastic reviews
- Affirm payment plans available
- Free shipping and returns (within the US only)
Perhaps you’ve admired your friend’s bedding and wondered if these luxurious sheets would also look good in your home. Well, this Peacock Alley review is here to show you how this bedding could complement your interior design style.
Below, we’ll introduce you to all of the brand’s bestsellers, from Peacock Alley bedding to towels, and show you what this company does best. Let’s dive into luxury, shall we?
Peacock Alley Bedding Review
Since it’s never easy to find high-quality bedding, we’ve put together this comprehensive review of Peacock Alley, featuring some of their best-selling products to date.
Let’s start by taking a look at their bedding collections so you can see for yourself whether Peacock Alley bedding can give you the restful sleep you’ve been longing for.
Peacock Alley All Seasons Cotton Blanket Review

The Peacock Alley All Seasons cotton blanket offers exactly the level of comfort you would expect from a blanket, so it comes as no surprise that it is one of the company’s bestsellers. Thanks to its versatile design, it’s not called an “All Seasons” blanket for nothing. It’s soft and fluffy enough to serve as an extra blanket in winter, yet light enough to keep you comfortably warm in spring.
This blanket is made entirely of incredibly soft cotton and has a beautiful border that prevents fraying. It is available in a variety of sizes—from crib to super king—and in seven soothing shades, including blush, flint, and natural.
The Peacock Alley All Seasons cotton blanket costs between $75 and $290, depending on size. Unfortunately, not all colors may be available in every size.
Peacock Alley White Goose Down Pillow Review

The first step to a perfect night’s sleep is the right pillow. Whether you rest your head on it or wrap your arms around it, no one likes a lumpy, uneven pillow.
The Peacock Alley White Goose Down Pillow is carefully crafted from responsibly sourced white goose down from Europe. You can choose between a medium and firm fill to best suit your sleeping needs.
Each pillow comes with a removable 400-thread-count satin pillowcase to protect it from damage during washing. The Peacock Alley White Goose Down Pillow is available in both standard and king sizes and costs between $270 and $395, depending on the size and style you choose.
Peacock Alley Soprano Sateen Sheet Set Review

If you are familiar with the brand, we cannot possibly review Peacock Alley without mentioning the Peacock Alley Soprano Sateen bedding sets.
This bedding is a staple of the Peacock Alley product line, and people rave about its quality and “buttery soft feel.” Made from 100% cotton, it is durable and offers a luxurious respite for every weary head.
Each set includes a fitted sheet and flat sheet, as well as matching pillowcases. You can also add duvet covers, decorative pillows, and bed skirts to your set. And if you only need a single fitted sheet or flat sheet, the brand has a solution for that, too.
Sizes range from twin to split king, so you and your mattress can enjoy the luxury of Peacock Alley bedding! It is available in seven soft, neutral colors, including linen, pewter, and ivory, to name a few.
The Peacock Alley Soprano Sateen Sheet Set costs between $435 and $700, depending on size and color.
Peacock Alley Liam Turkish Towel Collection Review

Whether you need them for your hands or after bathing, clean, soft towels are essential in any bathroom.
The Peacock Alley Liam Turkish Towel Collection is made from 100% long-fiber cotton for optimal softness and absorbency. And because of the way they are manufactured, they become fluffier with every wash, so you can enjoy even more luxury after your shower.
Each set includes a pair of washcloths, hand towels, and bath towels. Made in Turkey, these towels add a touch of elegance to your bathroom or any other room where they are displayed. Choose from four color options, including white, light gray, and navy blue, to match any bathroom décor.
The Peacock Alley Liam Turkish Towel Collection is available at prices ranging from $4 to $65.
Who Is Peacock Alley For?
This review of Peacock Alley found that the brand is truly suited to anyone who appreciates the luxury of high-quality bedding and bath textiles. Customers not only want to enhance the aesthetics of their home, but also want to feel like they are waking up in a 5-star hotel.
People who like traditional styles and soft colors in their décor will also be interested in this brand. If you’re looking for more vibrant or modern designs, Peacock Alley may not be for you.
Peacock Alley Reviews: What Do Customers Think?
Peacock Alley sells luxurious, high-quality bedding and bath textiles. As the company that first introduced luxury bedding to the US, the price definitely reflects this claim. Before you decide to spend a lot of money on this bedding and towels, this Peacock Alley review will help you make an informed decision.
After evaluating dozens of customer comments, we have a pretty good idea of what people really think about Peacock Alley and its products. Here are some star ratings of the top-rated products from the brand’s website:
- White Goose Down Pillow: 4.7/5 stars, 19 reviews
- Soprano Satin Bedding Set: 4.9/5 stars, 69 reviews
- Egyptian Cotton Bedding Set: 5/5 stars, 6 reviews
- Turkish Towel Collection: 4.8/5 stars, 257 reviews
- Jubilee towel collection: 4.8/5 stars, 69 reviews
First, we looked at Peacock Alley’s own website, which not only features customer reviews on each product page, but also has a separate page dedicated exclusively to this topic. Based on over 3000 reviews, there appears to be an average rating of 5/5 stars.
Is Peacock Alley Worth It?
Based on countless customer reviews and research, we can say without a doubt that Peacock Alley is worth the money. Customers swear not only by the incredible softness, but also by the high quality and durability of the products. Not to mention that the company has been successful for almost 50 years, so it must be doing something right.
If you are someone who enjoys the simple pleasures of luxurious bedding to end the day, Peacock Alley will likely not disappoint.
Where to Buy Peacock Alley
In addition to Peacock Alley’s official website and the company’s retail stores, products are also available from various retailers such as Wayfair, Bloomingdales, and Linen Society.
FAQ
Who owns Peacock Alley?
Peacock Alley is owned by founder Mary Ella Gabler and her two sons, Josh and Jason, who also run the company.
Does Peacock Alley ship internationally?
Yes, Peacock Alley ships internationally, but it depends on your location. For all international orders, you must first contact customer service (support@peacockalley.com) with your address. A customer service representative will then provide you with a more accurate shipping estimate and further information on what you need to do to complete your order.
What are Peacock Alley’s shipping terms?
Peacock Alley offers free standard shipping (within 5 to 7 business days) within the continental US (express shipping charges apply for Alaska, Hawaii, and Puerto Rico).
If you would prefer to receive your bedding sooner, express shipping (within 1 to 3 business days) is available for between $30 and $90, depending on the total value of your order.
What are Peacock Alley’s return policy?
It may happen that Peacock Alley bedding or towels do not meet your expectations. That is completely understandable. For this reason, the brand offers you a 30-day period from the date of receipt of your order to return your items for a full refund. Please note that this only applies if you purchased products on the company’s website or from an authorized retailer.
To initiate your return, simply follow these instructions:
- Go to the returns portal.
- Enter the required information.
- Ensure your items are unused and unwashed, have no customizations (e.g., monograms), and are not damaged.
- Pack your items in their original packaging and include the original receipt before shipping the package.
How to Contact Peacock Alley
If you would like to contact Peacock Alley, you have the following options:
- Email: support@peacockalley.com
- Phone: 1-800-496-2880
- Contact form on the website
Peacock Alley customer service is available Monday through Friday from 8:30 a.m. to 5:00 p.m. CST.
