About The Normal Brand
The Normal Brand was founded by a group of brothers and aims to forego designer details and instead focus on comfortable clothing that not only looks good but also fits perfectly.
The brand designs clothing and accessories for men and women. Their sweaters and shirts are the most popular items, perfect for fall.
After six years in business, this family brand has made a name for itself on social media with accounts on TikTok, Twitter, YouTube, Facebook, and Instagram. The most popular accounts are Facebook, with an impressive 91,000 followers, and Instagram, with over 65,000 followers.
This company thrives on the idea of making normality a good thing. So, we’re going to take a closer look at how good they really are. In this review of The Normal Brand clothing, we’ll look at products, customer reviews, prices, and more to help you decide if they’re worth your money.
Overview of The Normal Brand
Jimmy Sansone founded the company in 2015 in his parents’ basement, giving up his career in finance to take on a new challenge in the fashion industry. The Normal Brand’s first “Normal Shirt” was designed by Jimmy and sparked his desire to continue his work in apparel and expand the product range.
In the first year, his brother Lan joined the company after graduating from college, and the brand began selling to retailers.
Their third brother, Conrad, officially joined the company in 2016 after already supporting the business at every trade show and event. With his new official role, the trio set up their website and later designed (with their mother’s help) their brick-and-mortar store.
This Saint Louis-based company puts family first and keeps its brand rooted in the comfort of home. Shipping has begun to expand internationally, keeping the brothers constantly on their toes.
The promising start sounds great and is definitely a plus for this brand, but is there more to consider? Always. Take a look at some of the pros and cons of this brand before checking out the details in this review of The Normal Brand clothing brand:
Pros
- A wide selection of men’s and women’s clothing and accessories, with the range constantly expanding.
- Shop Pay, Google Pay, Amazon Pay, and PayPal available as payment options.
- Prices are low compared to other brand-name clothing.
- Fast shipping.
- Responsive customer service.
- Some international shipping options available.
Cons
- Few online reviews available for The Normal Brand.
- No information on manufacturing processes or sustainability.
- Limited number of retail partners.
Let’s dive into the heart of this company by focusing our review of The Normal Brand’s clothing on the core of the business—the products. This brand’s clothing is available in sizes S through XXL, so find your fit and start shopping.
Review of The Normal Brand shirts
The Normal Brand’s comfortable and casually stylish shirts make up a large part of the range. The company offers products for both men and women. We have selected two of the bestsellers from the original collection to feature in this review.
The Normal Brand Vintage Slub Pocket Polo Review
Ten colors make up this traditional vintage slub pocket polo collection. Normal Brand’s slub polo shirts embrace the style and elegance of classic design, but offer you plenty of freedom of movement thanks to their breathable materials.
This 100% cotton design is easy to style and care for, and can be easily paired with a jacket and jeans for a timeless look.
Designed for a soft, comfortable, and relaxed fit, these polo shirts are perfect for lounging around in. These shirts are designed to conceal those unwelcome love handles. They are slimming and look great on many body types.
Check them out for only $58.
The Normal Brand Jaspe Yarn Plaid Button Down Shirt Review
We don’t know about you, but this clothing reviewer from The Normal Brand is a big fan of plaid patterns. Especially when it comes to the subtle and soft patterns of the Jaspe Yarn Plaid Button Down Shirt.
The Jaspe shirt from The Normal Brand is made from 100% cotton, with different yarns woven together to give it its striking pattern.
This shirt has been softened for a faded effect and will fit into your wardrobe as if it has been your favorite piece for at least a decade. This button-down shirt pairs perfectly with a jacket and dark jeans for any semi-formal occasion, or you can skip all that and stay warm while chopping wood.
Discover your fashionable inner lumberjack for $88.
The Normal Brand Brightside Flannel Lined Jacket Review
Choose from 7 styles to find your perfect fit with The Normal Brand Brightside flannel-lined jacket. Whether you want to impress with a sunny gold fabric or prefer the depth of a classic black jacket, you’ll find your color here.
The Normal Brand’s flannel-lined jackets are designed for solid outdoor style with hidden flair. The patterned cotton lining provides comfort in any weather and adds a touch of pizzazz to the simple design of the outer jacket.
Speaking of outer material, this jacket is made from a wool-polyester blend that protects you from harsh weather and keeps you and your clothes warm and dry.
Add this comfortable and casual style to your wardrobe for $175.
The Normal Brand Hats Review
Protect yourself from the cold with one of this brand’s popular hats. Whether you’re looking for “The Normal Brand Wool Dad Hat” (dad jokes not included) or a simple cap for some shade in the summer, this company offers a variety of styles to choose from.
The Normal Brand Performance Cap Review
The Normal Brand Performance Cap is undoubtedly one of their most popular models and has made it onto this list for a variety of reasons—including its ten different color options.
This cap with a curved brim and a simple logo patch on the front is a summer classic that’s great for sports, walks, or just relaxing on the beach.
With a Velcro closure for adjustment and a built-in sweatband for those endless summer sweats, you’ll be well-equipped to beat the sun day after day. No more ruined cap bands during heat waves—just wash out the sweatband and this $30 cap will look like new again.
Who Is The Normal Brand For?
The Normal brand is just right for anyone looking for comfort in everyday life. If you value fashion and high-quality design, this company may not be the ideal choice for you. However, if you prefer comfortable clothing, this brand could quickly become your new favorite label.
This shop’s range includes clothing for men and women and offers a wide selection of hundreds of items for different seasons.
There is currently no children’s section, but keep an eye on this company as it has been expanding continuously since its inception. Who knows what these guys have in store next?
The Normal Brand Reviews: What Do Customers Think?
When it comes to finding reviews of The Norman Brand, it’s a difficult task. Unfortunately, there aren’t many reviews online about this company or its products.
Without reviews from SiteJabber, TrustPilot, and the Better Business Bureau, it’s difficult to get a comprehensive picture of how this brand performs in reality.
First, we took a look at what customers had to say about the Vintage Slub Pocket Polo on the brand’s website. With a perfect rating of 5/5 stars from 14 reviews, it’s safe to say that all customers who reviewed this product were thrilled with it.
We’ll let this satisfied customer speak for themselves: “I recently bought three polo shirts from this company and they are by far the most comfortable and greatest polo shirts I have ever worn. As long as they continue to make them, I will continue to buy them.”
We also compiled some reviews of The Normal Brand clothing from Amazon and Facebook, but even then, the numbers are low. While this section can serve as a guide, you shouldn’t consider these ratings and reviews 100% reliable when it comes to the company’s service and products.
On Facebook, this company has nearly 90,000 likes and over 91,000 followers, making it their most popular social media account. Despite these numbers, customer reviews are not common, and the majority of their page consists of company posts and products.
One product that has been very well-reviewed on their Facebook page is the Mystery Boxes sold through their website. With these Mystery Boxes, you have to select your size and then receive a random selection of items from the website.
It’s great to see how excited they are when they receive their items in the mail, but without actual reviews or ratings, it’s difficult to factor these posts into our assessment of The Normal Brand’s clothing. So far, however, things are looking pretty good, as this comment on the brand’s materials shows:
“The company that makes this Henley shirt, The Normal Brand, thinks the fabric it developed for this shirt is so special that it named it ‘Puremeso.’ Normally, that would make me roll my eyes. But…I think Puremeso is an ingenious fabric that absolutely deserves that name.”
Amazon offers a little more when it comes to reviews, as a number of their products are listed with the retail giant.
However, most items have no more than 25 reviews. The review numbers aren’t high, so the star rating is quite skewed due to being judged by so few people.
The most popular product from this brand on Amazon is the Puremeso Henley Shirt. Based on 26 reviews, it receives 4.4 out of 5 stars. Reviews for this garment from The Normal Brand are generally positive, with most falling in the 4 or 5-star range.
Other products from this brand listed on Amazon:
- The Normal Brand Puremeso Hoodie, 5/5 stars based on 23 reviews
- The Normal Brand Long Sleeve Retro Puremeso Henley, 4.8/5 stars based on 7 reviews
- The Normal Brand Performance Cap, 4.1/5 stars based on 25 reviews
“The Normal Brand products are not expensive. The clothing is inexpensive and offers good value for money. You won’t find this kind of quality in a retail store at this price, unless you’re lucky enough to find it on sale. As the old saying goes, ‘Buy the best, then you’ll only have to cry once.’
Although there aren’t many reviews yet, the existing reviews speak for the comfortable material and quality of the brand. The prices seem affordable for many buyers, and the selection of styles appeals to many.
Is The Normal Brand Worth It?
Our only concern about this brand is the lack of online reviews for The Normal Brand clothing, but this can happen with lesser-known and family-run businesses.
Based on the reviews we found, as well as the products and prices, we would add this brand to your “to buy” list and gladly recommend that you visit the store during your next online shopping trip.
If you’re not sure which look you prefer, try a mystery box and receive a random selection of items such as shirts, sweaters, hats, and shorts. This brand pleasantly combines semi-casual comfort with looks that work in any setting, making it a safe purchase decision.
Where to Buy The Normal Brand
Like the clothes but can’t place your order on thenormalbrand.com? Check out some of these retail partners and online sources to get full access to their product range:
- Nordstrom
- Moosejaw
- Amazon
FAQ
Who owns The Normal Brand?
The Normal Brand was founded in 2015 by Jimmy Sansone. He runs the company together with his two brothers, Conrad and Lan.
Where is The Normal Brand manufactured?
The Normal Brand’s headquarters are located in Saint Louis, Missouri. All products are manufactured in the USA.
Does The Normal Brand run true to size?
Yes, the reviews we found for The Normal Brand confirm that this company’s clothing runs true to size.
What are The Normal Brand’s shipping terms?
Save time on shipping by choosing one of five delivery options for your package. Please note that prices may vary depending on your location and order size. The following shipping options (and estimated prices) are available at The Normal Brand:
- Standard shipping, $9
- Usually 10–14 business days
- Free shipping on orders over $99
- UPS Ground, $15
- UPS 3-Day Select, $35
- UPS 2-Day Air, $50
- UPS 1-Day Air, $100+
The Normal Brand offers international shipping to Canada, Australia, Germany, Sweden, and the United Kingdom. International customs duties and fees are the responsibility of the customer and may be charged at checkout.
How to Contact The Normal Brand
If you have any questions or concerns that arose while reading this review of The Normal Brand clothing brand, we recommend contacting customer service for quick and comprehensive answers. There are three ways to get in touch with a representative:
- Email: thebear@thenormalbrand.com
- Phone: (866) 927-6999
- Fax: 800-856-4241
